March 2017 GeenieBox Curator: Renae Bluitt


 

Renae Bluitt, founder of Crush Media, is a dedicated PR & lifestyle marketing specialist who understands the power of brand devotion. Consistently leveraging the inseparable worlds of marketing and pop culture, Renae's innovative approach keeps her in high demand not just within the multicultural segment, but in the broader market as well.

With over a decade in the industry, Renae has successfully executed PR and event programs for household brands such as Axe Body Spray, ESSENCE Magazine, Pantene, Cover Girl Queen Collection, McDonald's, Kraft Foods, and Coca-Cola. While she gained valuable experience in corporate and agency settings, Renae knew her professional story wouldn't end there.

After several years of searching, she was determined to create her own opportunities. Combining a successful PR career with her love of pop culture, beauty, and desire to meet the needs of the multicultural community, Renae launched Crush Media in January 2008. With a focus on beauty, she is more committed than ever to erasing the impersonal divide that often exists between a brand and its consumers.

Inspired by all of the successful women she's met on her journey, Renae launched In Her Shoes in 2009. As the one stop blog for women committed to being the captain of their own ship, In Her Shoes shines light on change agents from Brooklyn to the Bay and beyond. So when she's not busy shaping brands, she's sharing - introducing In Her Shoes readers to other "fly female entrepreneurs" like herself.

GIFT FORWARD: 

 

Your GeenieBox membership, supports the work of advancing and empowering women and girls. Renae has selected the innovative social development organization, Petals-N-Belles as our gift forward for the month of March 2017. We'll donate up to 12% of March Box subscriptions to support the work of Petals-N-Belles. Join GeenieBox by 3/21 in order to receive Renae's Box and support Petals-N-Belles!